Wednesday, June 20, 2012

A sucker is born every minute

And when it comes to ensuring that their child get into the right college, there are hundreds of thousands in the U.S.A.  Our NYC correspondent sent me this article about Michele Hernandez, president of Hernandez College Consulting.  Her tag line is "Get into the college of your choice".  Her results displayed on her web site:
  • 92% of our students were admitted to their first choice college
  • 24 of 29 of our students were accepted early to Ivy League schools
  • 10 years helping students enter Harvard, Dartmouth, Princeton, and
    other top schools.
Her technique?  A rigorous reading list and her unlimited time spent improving a student's writing, grammar, math skills, and more.

Her basic pitch? She worked in the admissions office of Dartmouth for four years.

Her fee? $42.000 for students starting in the eighth grade and slightly less for students starting later.  Or, for those in a hurry, there is a four-day summer boot camp for only $14,000.

Her market? Rich idiots.

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