A prescription for Healthcare.gov

Ezekiel Emmanuel has some good ideas as to what can be done now to get Healthcare.gov running:

• The president should create a new position: an independent chief executive of the federal exchange.
• Second, the system needs to borrow from other exchanges.
• Third, the administration needs to initiate a concerted effort to win back the public’s trust.
• Fourth, delay what can be delayed to focus on the absolute top priority: the customer shopping experience, especially the ability to compare coverage, deductibles, co-pays, subsidized premiums and other information side by side.
• Finally, once the Web site is working reasonably well, there needs to be an enormous P.R. campaign to engage those young invincibles.

Emmanuel seems to think that the major glitches can be resolved by mid-November, a month away.  I doubt that if the press reports are reasonably accurate as to the current state of the system.  I also think that his third and last points (re PR) will not be looked on favorably by the administration.  Transparency is not a hallmark of Obama and company.