The Atlantic Monthly profiles Zhang Yue, founder and CEO of Broad Air Conditioning, a Chinese company selling a different kind of air conditioning.
The air conditioning we are familiar with uses electric power to compress a refrigerant which, when it expands, cools the air. Broad's air conditioners use natural gas to boil a liquid which, when the vapors from the liquid condense, cools the air. Broad's air conditioners use less energy to reach the stage where your room is cooled. Ours require the conversion of fossil fuel to electricity and electricity to power the compressor. Broad's do not. Hence, the savings in energy.
Broad's energy saving qualities have led to a company with $300,000,000 in sales and customers in Boston, New York, Madrid, Athens, Bangkok and, interestingly, Fort Bragg and other military bases.
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